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Publications

Brand Leadership Academy™ publishes and/or distributes brand-related media developed by the Academy and its network of global & local thought leaders, academics and executives, to complement and supplement the Academy's training programs and events.

Public Sector Excellence™ Report 2010

Public Sector Excellence™ Report 2010

The second Public Sector Excellence Report™ 2010 features case studies and thought leadership articles by leading authorities in social marketing and public sector leadership, and perspectives from Auditor General – Republic of South Africa, Terence Nombembe; CEO 2010 FIFA World Cup™ Local Organising Committee, Danny Jordaan; Vice-Chancellor, University of the Free State, Prof. Jonathan Janse; CEO, Services SETA, Ivor Blumenthal; Chairman, Eskom, Mpho Makwana; CEO, Public Service Sector Education and Training Authority (PSETA), Ms Shamira Huluman; International best-selling social marketing guru and advisor to the Scottish, UK and European Parliaments and recipient of the Order of the British Empire (OBE), Gerard Hastings; and leading social marketing, design, market, branding and communications thought leaders and practitioners.

Public Sector Excellence™ Annual 2009

Public Sector Excellence™ Annual 2009

The Public Sector Excellence™ Annual is a compendium of insights, thought leadership and best practices in the public sector and social marketing. The inaugural Public Sector Excellence™ Annual 2009 featured a foreword by the Minister of Public Service and Administration, Masenyani Richard Baloyi and a wide range of insights, case studies, research, thought leadership, interviews and perspectives by best-selling author and global public sector and social marketing guru, Nancy Lee, and global deputy leader of TNS Social & Political (UK), Mark Francas.

7 Steps To Build A Distinct Personal Brand Aligned To Your World, Work And Passions

7 Steps To Build A Distinct Personal Brand Aligned To Your World, Work And Passions

Ever wondered how some people seem to have it all worked out? They are successful both at home and at work, and they seem to attract all the right opportunities. A distinctive personal brand differentiates you from your competition, confers top of mind status, attracts the right people and opportunities, and increases your earning power. In today's world, as Tom Peters, observed, "you're either distinct or you're extinct." Thebe Ikalafeng, the country's foremost brands and branding authority, succinctly addresses the new differentiator of the 21st century, Personal Branding, in a 70 minute audio book, Personal Branding: 7 steps to build a distinct personal brand aligned to your world, work and passions.