Programmes

ABLA delivers ready-to-learn and custom cross-disciplinary programmes that blend practical and academic principles to address the challenges of leading brands in Africa.

FOR EXECUTIVES

AFRICA BRAND LEADERSHIP EXECUTIVE PROGRAMME (ABLE)

Leading and managing brands in a diverse and rapidly evolving African environment requires leaders with the intellectual and creative agility to adapt and respond to the specific conditions and needs of the continent and its diverse markets.

The ABLA Africa Brand Leadership Executive Programme (ABLE) will inspire and empower executives to recognize and seize opportunities, enabling them to take their organisations to higher levels of growth and success in a dynamic African marketplace.

 

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FOR NEXT GENERATION LEADERS

POSTGRADUATE DIPLOMA IN BRAND LEADERSHIP (PGDBL)

The ABLA Post Graduate Diploma in Brand Leadership (PGDBL) program is designed for the next generation of leaders who want to accelerate their career with practical skills and deep immersion in the continental context to build meaningful and profitable brands in Africa. Providing in-depth, cross-disciplinary and experiential insights of building brands and managing projects. The program blends academic and experiential functional content and personal leadership insights needed to succeed in a diverse and dynamic African environment. A highlight of the program is that during the term, learners get to start, run and close a real brand. If you’re ready to fast-track your career, start here.

 

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FOR ENTREPRENEURS

BRANDING LEADERSHIP FOR ENTREPRENEURS (BLE)

The ABLA Brand Leadership for Entrepreneurs (BLE) is a structured step-by-step programme to guide emerging and established entrepreneurs to build brand-led enterprises and leverage their personal brands appropriately to succeed in a diverse and dynamic African environment. If you’re ready to fast-track your business brand, start here.

 

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FOR EVERYONE

SHORT LEARNING PROGRAMMES

ABLA short-term learning and masterclass programmes designed to meet specific needs of learners and organisations who need cutting edge, relevant insights derived from real-world experience. The programmes are designed to be delivered over short periods of between one day and six weeks.

  • Personal Branding
  • Public Sector Branding
  • Brand Justice – Building Socially Responsible Brands
  • Building Brands through Crisis
  • Entrepreneurship Branding
  • Nation Branding
  • Legally Branded – Intellectual Property and Brands
  • Brands on Boards
  • Finance for Non-Financial Marketers
  • Brand Valuation – Creating Valuable African Brands
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FOR ORGANISATIONS

CUSTOM PROGRAMMES

We partner with organisation to develop custom world-class learning interventions rooted in the African context, to address your brand and business challenges, to ignite individual and organisational performance and drive the bottom-line.

ABLA has a structured 5-phase ADAPT™ model for designing and delivering custom training programmes. ADAPT™ is based on our believe that “the only constant is change” and therefore instruction and learning should constantly be adapted to respond to or lead the changes in the marketplace.

 

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